Case Studies

Tourism Ireland. My Irish 140. Get people talking
For a madcap 140 hours, invited the world to celebrate their sense of Irishness.

Coral Promoted Tweets
Target users on Twitter with real-time odds and betting updates by using ONE Media Manager to align activity

Snow Machine. Experiential Christmas event in Covent Garden
Passing Christmas shoppers were invited to Tweet #snow to @thesnowmachine, which would then cause a ten second snow flurry

Orange - Flickometer. Amplify Oranges sponsorship of the BAFTA across social media
A real time data visualisation of Twitter activity around the BAFTA Awards, the nominees and the eventual winners. Revolution Awards - winner

Odeon - Fanatical About Film #Twelevatorpitch
Our resulting #Twelevatorpitch challenge 'pitched' popular film plots to ODEON's Twitter followers in less than 140 characters and invited them to guess which film these often cryptic tweets were referring

Huff Post UK - Launch Event
A live Twitter wall that allowed members of the audience - both inside the venue and beyond its walls - to get involved in the debate

M&S; Tales. Getting Mums to shop with hearts not heads
Children's make-believe-stories turned into pictures. Stories captured via Twitter

Channel 4 help raise awareness about the Police and Crime Commissioner (PCC) elections
Viewers were asked to take part through social media using the Twitter hashtag #mypcc to highlight what they would like their PCC to do